One of our first micro-documentaries – Stanford School of Engineering
This was one of our very first micro-documentaries and still one of our favorites. We had just started to experiment with what would become our trademark form – focusing on one spokesperson per piece, sharing a personal narrative that establishes a more human connection. As a donor to Stanford, wouldn’t you be proud of this use of your gift?
The School of Engineering used the piece to communicate the impact of the audience’s donations as a way of thanking, stewarding and eventually inspiring more giving.
I also think this Stanford film is one of your best. I like the use of black and white as well as color, the backgrounds, all of the visuals. It truly engages the viewer and shows them that science can be beautiful, not intimidating or boring. I also think that this particular scientist and the way he speaks, with language that any one can understand, along with his passion, warmth, and a bit of ‘lightness’, is what connects the viewer to the subject. Bravo