In a world dominated by negative media coverage, social innovators have an opportunity
to uplift through positive stories told in a bold way. Let your story be an antidote to the negativity and short film the medium you use to give it wings.
Everyone wants to go viral with their video content marketing campaigns, but it takes more than just luck. Here are 9 pieces of best practice from one of the most successful campaigns in years: Always #LikeAGirl.
Short film can be a powerful engine at the heart of end-of-the-year fundraising drives, if done and distributed properly. This week we share an article that Natasha wrote for the Nonprofit Technology Network (NTEN) on this very topic.
Ridesharing company Uber used a pair of short films and a solid distribution plan to catapult its latest initiative, Uber Safe — a breathalyzer kiosk that helps combat drunk driving. We examine how they pulled it off and what they could have improved.
Lucile Packard Children’s Hospital Stanford (LPCH) celebrated the many wonderful children whose lives it nourishes at an annual gala at Stanford Stadium. Two microdocs helped the hospital illustrate its profound impact on families in the Bay Area and raise more than $2 million for care, comfort, and cures.